For many of us in the media industry, every FIFA World Cup is our Super Bowl. For brands, it is a time to put their best foot forward. On average, not less than NGN10 billion has been spent by local and regional brands to push their brand given an opportunity to meet close to 100 million people in Nigeria. At SBI Media, we have collated the top brands who featured at the World Cup broadcast and how their strategy fits the platform and the market. Ecobank Touted as the pan African bank, Ecobank is using the 2018 FIFA World Cup…
Author: Pride Team
This is the fourth part in the five-part series by Father Gerard Beigel, S.T. The Revelation of God in Jesus Christ The fullness of God’s revelation is found uniquely in His Son, Jesus Christ. This truth is forcefully proclaimed in the opening of the letter to the Hebrews: “In times past, God spoke in fragmentary and varied ways to our ancestors through the prophets. In this, the last day, He spoke to us through a Son, whom He made heir of all things and through whom He created the universe” (Heb 1:1–2). The Catechism of the Catholic Church declares that…
A melancholy of a quiet music, You give no signals, Your presence is like the much-awaited judgment night, that open one’s eyes to another destination. You arrive among all that sound like a shoe with no foot in it, yet, your steps can be heard You instil great fear in all, Your bite has been felt by many, Yet you cannot be avoided. You go with all, the young and old, Leaving behind sorrow and loneliness, Yet you cannot be queried Afolabi Blessing is a graduate of English. A young writer who is passionate about literary works. She…
HOLY HUMOUR Arthritis A man who smelled like a distillery flopped on a subway seat next to a priest. The man’s tie was stained, clothes unkempt, and a half empty bottle of gin was sticking out of his torn coat pocket. He opened his newspaper and began reading. Needless to say, the priest became uncomfortable at the smell and appearance of his seatmate. After a few minutes the disheveled guy turned to the priest and asked, “Say, Father, what causes arthritis?” In his annoyed state, the priest retorted “Mister, it’s caused by loose living, being with cheap women, too much…
This is the third part in the five-part series by Father Gerard Beigel, S.T. The Revelation of God in Salvation History When God created man and woman, they not only had a capacity to know God and to love Him, they were also securely established in a right relationship with Him. Before original sin, man and woman experienced an abiding communion with God. Not only did they possess the image of God through the ability to know and love God, they also possessed the likeness to God through their continuous communion with Him. Imagine what it would be like to…
A Whitespace Creative Agency (AWCA) has announced the public screening of Oil in Our Creeks, on June 5, 2018, in honor of World Environment Day, at the Falomo Roundabout Under-bridge in Ikoyi, Lagos. The film was directed by Contrast Editorial Lead Zahra Rasool and co-produced by Rasool and Uzodinma Iweala, author of Beasts of No Nation. Sustainability International, a nonprofit working to alleviate poverty and corruption with technology, assisted in production. The film was painted and animated by VR artist Angela Haddad of One Third Blue. Oil in Our Creeks is the second film in a series of original documentaries…
A generation which forgets it’s history is bound to repeat it. So please let us remember. Let us remember the massacres in the north. The train journeys east. Why we build our homes on land steeped with the stories of our ancestors. Let us remember The children starved. The bellies bloated. The millions lost. Let us remember the ones who disappeared never to be seen again. 50 years on we still hear their voices, waiting to be mourned and put to rest by a country that constantly chooses to forget them. Let us remember The bunkers built. The alarms sounding.…
HOLY HUMOUR Praise the Lord! A preacher trained his horse to go when he said “Praise the Lord” and to stop when he said “Amen” The preacher mounted the horse and said “Praise the Lord” and went for a ride. When he wanted to stop for lunch, he said “Amen.” He took off again saying “Praise the Lord” The horse started going toward the edge of a cliff. The preacher got excited and said “whoa! whoa!” Then he remembered and said “Amen” and the horse stopped at the edge of the cliff. The preacher was so relieved and grateful that…
This is the second part in the series by Father Gerard Beigel, S.T. The Revelation of God in Creation “As the rising sun is clear to all, so the glory of the Lord fills all his works” (Sir 42:16). This verse in the book of Sirach expresses a conviction that is found in many passages of the Bible—namely, that the existence of God may be grasped from the very things He has created. St. Paul proclaims this same truth in the opening verses of his letter to the Romans: “What can be know about God is plain to them, because…
The publishers of Total Gossips soft sell magazine are very pleased with the magazine’s acceptance by the Nigerian public since its launch the three months ago. Speaking to one of our reporters at the recently concluded second edition of the Pride Women Conference, the publisher of the soft sell Mr Adewale Aderemi said, “Total Gossips has gained a lot of ground since our launch three months ago. In fact, our circulation has grown by over 300 percent and is still growing. We are very pleased with this development. It is very encouraging and shows that we are giving the reading…