On this auspicious day that celebrates workers around the world, we have chosen to honour a woman who personifies the qualities of the 21st century woman-successful, enterprising, sophisticated and homely.
Qualities that define Adedayo Tosin Olufemi, founder of Newmumshub.com. An online support community for today’s African Mothers and Pride Magazine Nigeria’s woman of the month for the month of May, 2019.
She has a strong background in digital media and advertising, and a multi-category experience in both global and local brand management, social media marketing and conducting online market research.
Dayo has worked for years in the digital space as Head of Digital Accounts with one of the foremost Global Digital Organizations- Ringier Africa Digital Publishing, where she led the team and also helped brands build strong digital presence before stepping out to start New Mums Hub shortly after she became a mum.
I started New Mums Hub shortly after I had my Baby and was confused about a lot of things. As a new mum, I knew I needed guidance and that wasn’t locally available”. This birth the idea to start a platform to help mums generally but with a major focus on New Mums through motherhood, family life and parenting.
New Mums Hub has fast become the number one digital parenting resource with daily input and vetting from medical doctors and other professionals. The vision is to be a part of 3 out of every 5 new families in Nigeria by 2025 through useful content on the website, mobile app, online communities, email series, social programs, empowerment conferences and public health initiative.
If you are free today, you should drop by NECA House, Plot A4, Hakeem Balogun Way, Agidingbi by 9:00am, for their for their women empowerment conference with the theme:
“Mums Making Moves: Fostering Entrepreneurship & Innovation for Sustainable Development”.