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A Nigerian-grown and owned business, Continental Satellite Limited, is leveraging on the growing entertainment industry to launch a pay-TV satellite service to further enhance new entertainment experience for Nigeria entertainment lovers.
Speaking during the media unveil of CONSAT Pay-TV, the Chief Executive Officer, Continental Satellite Limited, Mr. Mayokun Okunola, said the company is focused on ensuring the growth of the Nigerian entertainment industry by delivering the best in Nigerian culture, music, entertainment and lifestyle to a worldwide audience.
Mayokun affirmed that the company is focused on ensuring the growth of the Nigerian entertainment industry by delivering the best in Nigerian culture, music, entertainment and lifestyle to a worldwide audience.
“We have invested in a telenovela channel through a third-party partner for the women who love novela entertainment. Our channels also include international news channels, home grown entertainment, State TV channels, and terrestrial channels.” he said.
He said Pay-TV will offer the middle-income, choice-conscious Nigeria family a new option that respect their desire for better content, quality pictures and true Pay-TV experience.
To ensure that Nigeria’s Pay-TV subscribers enjoy value for their money, Okunola noted that content is key. “Content is key to this industry. Our investment cannot be fully maximized if new providers are not able to air compelling and relevant content. It would be an unfair start. There is a prevalence of exclusivity that is steering this industry in the wrong direction. These issues need to be discussed by the stakeholders; regulators and other content providers in the industry so that we can find an amicable solution. We need a fair start.”
Meanwhile, Continental Satellite Limited has made CONSAT’s subscription price (N4000) very competitive so that entertainment loving Nigeria families can have access to CONSAT at an affordable price.
CONSAT provides Direct To Home (DTH) digital multi-channel television services to subscribers by transmitting directly to subscribers homes or businesses via high-powered satellites.
CONSAT channels include News, Entertainment, Lifestyle, Sports, Movies, Music, Kids, Religion and indigenous channels. The platform is home to some of the world’s most popular brands, including SKY News, FOX, Nickelodeon, MTV and Extreme Sports.
CONSAT will introduce new channel brands into the market that showcase the favorite programs that viewers want to watch. The platform also plans to build and offer CONSAT branded channels with yet to be revealed unique proposition and world-class content.
“Nigerian’s have come to expect diversity in terms of what they watch and listen to. We are a nation that attracts the attention of people around the world; content providers like us are expected to provide the best in information and entertainment content that showcases why Nigeria is so important to the world. CONSAT will definitely resonate with viewers, especially working professionals seeking international exposure,” he said.
CONSAT management team brings forth a vast wealth of experience from the telecommunications and broadcasting industry that is invaluable to satellite services business.