We always look forward to Mondays because of the calibre of men we showcase as our Man Crush. Today, Mr Olanrewaju Aileru, an experienced marketing communication specialist, is our special feature. He has about a decade of experience working in the marketing and advertising industry across multinational brands, five of which have been in film marketing.
This astute career professional has a unique blend of skills in integrated marketing, advertising, event management, media relations, corporate communications, negotiation, client service, and strategic planning. He is also well versed in both the client and agency sides of the marketing ecosystem.
Lanre launched his career with Capital Media as a Management Trainee working on brand accounts like Mansard Insurance, Mimee Noodles, Coartem, and Fidelity Bank, and later moved to Media Fuse Dentsu Aegis. There, he worked on accounts like Total, Arla Foods, Mastercard, and Huawei. He then proceeded to Filmhouse Group in 2017, and has some successful campaigns to his credit namely Ocean’s 8, Coming 2 America, Bling Lagosians, Black Panther, and Aquaman to mention a few.
Currently, Lanre is the Managing Manager for Filmhouse Group, managing the expansion of Filmhouse Cinema and FilmOne Entertainment, as well as the launch of Filmhouse Plus. He also serves as the Lead Marketing Adviser for films by Disney, 20th Century, and Warner Bros. in English-speaking West Africa.
Lanre is a University of Lagos BA holder, a chartered marketer with the UK’s Chartered Institute of Marketing, and a registered member of the Advertising Practitioners Council of Nigeria. Setting the tone for the week, Olanrewaju Aileru, Our Man Crush, motivates and inspires us to strive for excellence in what we do. We celebrate him, his achievements, and more.