Our Woman Crush Wednesday, Onome Umukoro is a dynamic force in the marketing and corporate communications world, with a career spanning over a decade of groundbreaking achievements. Armed with a degree in philosophy from the University of Lagos, Onome has consistently combined sharp analytical skills with inventive marketing strategies, making a lasting impact in her industry.
At Mixta Africa, Onome has been a catalyst for change. She has played a central role in promoting landmark projects like Lagos New Town and the Lakowe Lakes Golf and Country Estate. Through innovative campaigns such as “Escape to the Greens” and “Eko Reimagined,” she has redefined urban living by seamlessly blending modernity with nature. These campaigns didn’t just elevate brand awareness—they also drove significant sales, solidifying Mixta Africa’s status as a trailblazer in real estate development.
Onome’s time at Sterling Bank Marina was equally transformative. The “Get Ready for Work” initiative, which she spearheaded, is a shining example of her forward-thinking approach. Designed to empower the next generation by equipping them with professional skills, this programme became a cornerstone of the bank’s commitment to social responsibility and community engagement. Additionally, Onome was a driving force behind the bank’s brand refresh and digital transformation, modernising its identity to resonate with a younger, tech-savvy audience while staying true to its core principles.
Beyond these high-profile projects, Onome’s expertise extends to infrastructure development, where she has been instrumental in the strategic planning and execution of large-scale initiatives. Her knack for merging strategic foresight with creative implementation has resulted in considerable cost efficiencies and enhanced brand value across her ventures. In addition to her corporate successes, Onome has also explored entrepreneurship, launching a ready-to-wear fashion line. Her love for fashion, combined with her sharp business instincts, has enabled her to create a brand that speaks to the tastes of modern fashion enthusiasts.
When she’s not at work, Onome is an avid traveller with a passion for discovering new cultures and seeking out adventures. This global outlook not only enriches her personal life but also brings a unique and worldly perspective to her professional endeavours. Whether she’s leading innovative marketing campaigns, managing a fashion brand, or exploring the world, Onome Umukoro embodies creativity, resilience, and leadership. Her career is a testament to the heights that can be reached with vision, originality, and a steadfast commitment to excellence. Pride Magazine Nigeria recognises her achievements and celebrates her now and always.