By Olu Victor
Inspired by situations where fathers have played motherly roles in true life situations, Digital Interactive Media Ltd, producers of Supermom reality show, announces a father-inclined edition as theme of 5th season of the show.
Tagged “My Dad, My Supermom”, activities for the next stage of the show kicked off with an elaborate media unveiling recently.
According to Mr. Shola Fajobi, Chief Executive of Digital Interactive Media, the new theme is a break from the norm, and it is aimed at celebrating fathers who sacrificed selflessly for their children, by taking up the mantle of motherhood in the absence of their mothers during unforeseen circumstances such as a mother’s neglect of her children, legal separation or death.
“My Dad My Supermom teaches us how to know what love requires from an unlikely source like a Dad and when to find steel in the heart when life makes demands on us greater than what we can endure,” he said. Sponsored by Procter & Gamble, makers of Oral B toothpaste and Safeguard soap, and Promasidor, makers of Onga family seasoning, the show, according to Fajobi, is set to change the face of TV reality show in the Nigerian entertainment Industry.
The show has treated viewers to a dose of true life emotional experiences told and dramatized in a no holds barred manner. Thousands of entries were received from across the country cutting across different tribes, status and gender. During the maiden edition, Mrs. Nkechi Rapu, a 63-year-old petty trader from Delta state emerged the grand prize winner of a three bedroom bungalow, while Mrs. Muibat Adisa and Mrs. Blessing Okpabi emerged first and second runners-up, carting home a brand new car and five hundred thousand naira respectively.
“The 2nd Season of the show consolidated on the gains of the first season,” said Fajobi. “Having achieved unprecedented recognition from all a sundry, the show became a household name on the lips of Nigerians who remained loyal and committed to it following it with rapt and attention for the thirteen week it was on air.
A business woman and mother of six, Mrs. Folajogun Adesona was voted the Supermom, and like Nkechi Rapu in Season One, she won for herself a three bedroom bungalow for her extra ordinary sacrifices for her children. A brand new car and five hundred thousand naira was won by Mrs. Theresa Nwaohu and Mrs. Bessy Egbebamwonyin for emerging first and second runners-up in Season Two.
In other to cut across all social status, the 2012 edition was tagged The Celebrity Edition, bringing to fore, the rare gems that were used to bring into this world our celebrities. For the first time in the history of the show, the participants were selected from an array of talented celebrities in Nigeria.
Mrs. Gladys Asukwo mother to ace music producer, Cobhams Asukwo won the sum of N2 million (Two Million Naira) for her extra-ordinary sacrifices for her visually-impaired son. Mrs. Anike Omobonike and Mrs. Martina Sanni, mothers to Fuji maestro Abass Akande Obesere, and hip hop crooner, Skales won for themselves N1million and N500, 000 respectively.
The Heart of Gold edition of the show berthed in 2013, and it was aimed at celebrating mothers who raised children that were not biologically related to them. Special attention was also given to orphanages and auspices across the country in line with our corporate social responsibility. So Said Orphanage won the show in 2013, carting home the grand prize of N2milion while Children’s Promises Orphanage and Vigilant Heart Orphanage won N1million and N500, 000 respectively, for raising children that were not related to them,” said Fajobi in a chronicle of the event since inception.