Author: Pride Team

While some people build brands, our Woman Crush Wednesday, Oluwabukunmi “Kunmi” Sobowale builds meaning into them. With over a decade of experience across marketing, communications, and consumer engagement, she has carved a career out of understanding people first, then shaping how brands meet them. Her work is rooted in insight but carried by instinct, allowing her to translate strategy into stories that feel lived in, not manufactured. Today, she leads luxury beauty brand strategy for Chanel Fragrance and Beauty at InterAfrican Marketing, overseeing a diverse African cluster that spans Nigeria, Cameroon, Gabon, Equatorial Guinea, Democratic Republic of Congo, Republic of…

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Conversations are at the heart of human connection. Whether in a professional setting, at a social gathering, or during a chance encounter, the ability to keep a conversation flowing can shape how others perceive you and how comfortable they feel around you. Yet, many people find this skill difficult, especially when speaking with someone new. The good news is that conversation is not a talent reserved for a few. It is a skill that can be learned and refined. Start with genuine interest A good conversation begins with curiosity. When you approach someone with a sincere desire to know them,…

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Dear Aunty, I’ve been going through a difficult phase for a while now. I’ve prayed, hoped, and tried to stay positive, but nothing seems to change. People around me keep saying, “Just believe, your miracle will come.” But I’m tired. I’m starting to wonder: do miracles actually happen, or is it just something people say to make you feel better? — Lisa Dear Lisa, Let’s start with honesty, not platitudes. Yes, miracles happen, but not always in the way we expect, or when we demand them. Most of us grow up with a picture of miracles as sudden, dramatic turnarounds.…

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Every relationship has its tender spots. Moments that seem small on the surface can stir deep emotional reactions. When this happens between spouses, it can feel confusing, frustrating, or even overwhelming. Yet, these reactions are rarely about the present moment alone. They are often rooted in past experiences, unmet needs, or unspoken expectations. Understanding what triggers your spouse is not about walking on eggshells. It is about developing awareness, empathy, and a stronger connection. What does it mean to be triggered? A trigger is an emotional response to something that reminds a person of an experience, especially one that caused…

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A new week often arrives with a long list of expectations, deadlines, and responsibilities. Without a clear plan, it is easy to feel overwhelmed before the week has even begun. Staying organised is not about doing everything at once. It is about creating structure, setting priorities, and building habits that make your days more manageable and productive. Start with a weekly reset Organisation begins before Monday. Take time at the end of the previous week or during the weekend to reset. Clear your workspace, sort through pending tasks, and review what was achieved and what still needs attention. This simple…

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In the world of skincare, the terms whitening and toning are often used interchangeably, creating confusion for many people trying to build an effective routine. While both aim to improve the appearance of the skin, they are fundamentally different in purpose, formulation, and long-term impact. What is Skin Whitening? Skin whitening refers to the use of products or treatments designed to lighten the overall complexion. These products typically work by reducing the production of melanin, which is the pigment responsible for skin colour. Whitening products are often marketed to address concerns such as: Hyperpigmentation Dark spots Uneven skin tone Common…

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For many people, the image of a bride in a white gown feels almost sacred. It is what we have seen in films, magazines, and family albums for decades. But as weddings continue to evolve, more brides are asking a simple question: must it be white? The answer is no. A bride can absolutely wear a colour other than white. In fact, many are choosing to do just that, and doing it beautifully. Here are a few thoughtful reasons and ideas to consider. 1. Tradition is not as fixed as it seems White wedding dresses became popular after Queen Victoria…

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Traditional and Contemporary are about the latest fashion styles. From Ankara to lace, these fashion styles are laced with a touch of class, elegance and grace. They are deviations from the everyday fashion you are used to. The dramatic sleeves, edgy slits, unique designs and exquisite tailoring add up to make our catalogue a must-see. We curated the best Ankara and lace styles for you, our Pride Woman, who is a symbol of sophistication (and you can take that to the bank). Take a look below:

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Yet again, we went down the streets of Instagram on a search, and we came out with the best looks. As long as it is trendy, stylish and has a ‘vibe’, you get to see it here. Check them out: https://www.instagram.com/p/DWD2VrnjJTi/?img_index=1 https://www.instagram.com/p/DULUyv3jZWD/?img_index=1 https://www.instagram.com/p/DVoDVfSDsqt/?img_index=2 https://www.instagram.com/p/Cf3bhU0qldd/ https://www.instagram.com/p/DUvqptyFAe8/?img_index=1 https://www.instagram.com/p/DWCdYFNig4l/?img_index=1 https://www.instagram.com/p/DVRXzfZDcqG/?img_index=1 https://www.instagram.com/p/DTu81NIjChD/?img_index=1 https://www.instagram.com/p/DV0uAh7ClKk/?img_index=1 https://www.instagram.com/p/DUJVuYaDdFn/?img_index=1 https://www.instagram.com/p/DV33SueDW8B/?img_index=1

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Nude fashion has moved from a quiet style choice to a defining aesthetic in modern wardrobes. It is not about blending into the background. It is about refinement, confidence, and understanding how subtle tones can make a powerful statement. Done well, nude fashion looks polished, effortless, and deeply personal. What nude fashion really means Nude fashion refers to clothing in tones that echo natural skin shades. This ranges from soft ivory and warm beige to caramel, cocoa, and deep espresso. The key idea is versatility. Nude is not a single colour but a spectrum that reflects diversity. The appeal lies…

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