By Olu Victor
Notable Nigerian stars gathered during the week in Lagos when national telecoms carrier, Globacom, unveiled a unique motivational campaign and theme song to mobilise nationwide support for Nigeria’s participation at the World Cup in Brazil in June.
The musicians, who are all Glo ambassadors, also performed in the campaign which is tagged Go Ahead Super Eagles.
Also in attendance were Nigeria’s football icons, Christian Chukwu, Jay Jay Okocha and two former African Players of the Year, Kanu Nwankwo and Victor Ikpeba.
The occasion also saw the unveiling of a first-of-its-kind online reality show, hosted on Google+.
The campaign combines a series of energetic television commercials including Unstoppable which inspires the Super Eagles to conquer the World in Brazil in June 2014, the Football Music Video featuring MI and Flavour, a video rendition of the Nigerian National Anthem and Football United.
The Go Ahead Super Eagles campaign, aimed at galvanising Nigerians to cheer the Nigerian team, the Super Eagles to victory at the World Cup, also features special songs for the Super Eagles including Power to Win, rendered by MI and Flavour; Remember Me by P-square and a medley of
popular football songs by various Globacom ambassadors including Burna Boy, MI, Omawunmi, Waje, Sammy Oposo, Bez and Sani Denja.
The preview of the video and audio materials drew vibrant applause from the people who graced the occasion.
According to M.I, the campaign will definitely spur Nigeria to unprecedented heights at the Mundial.
Globacom’s Head of Operations, Mr. Bisi Koleoso, stated that Nigerians could get the Super Eagles Anthem as their caller tunes by sending, Tune 070033 to 7728 via sms.
The Glo Online Reality Show will be built around the Super Eagles and will involve exclusive player interviews and behind-the-scene online coverage of the Super Eagles’ exploits before, during and after the Mundial.
Image: lindaikeji.blogspot.com