Our Woman Crush Wednesday, Funmilayo Falola is an experienced consumer marketing expert who skilfully combines creativity and strategy to support brand growth and organisational success. Her career has spanned advertising, banking, and renewable energy, where she has developed a deep understanding of human buying habits and behaviour. This insight allows her to help organisations create customer-focused strategies with meaningful results.
A strong advocate for sustainability, Funmilayo pairs resourcefulness with forward-thinking solutions that address today’s challenges while contributing to a better future. At Engie Energy Access, Funmilayo collaborates closely with teams in Strategy, People and Culture, and Communications to design sustainable, long-term practices. She focuses on aligning internal cultures with customer-centred goals, ensuring smarter decisions, improved behaviours, and steady growth—all while prioritising customer needs.
Her educational background is equally remarkable. She holds a bachelor’s degree in political science, a postgraduate degree in marketing from the University of Leicester, and an MBA from the University of Lagos. Additionally, she has gained certifications in digital marketing from the London Business School, as well as training in design thinking, change management, and leadership strategies, reflecting her commitment to continuous learning.
Beyond her professional work, Funmilayo is also dedicated to mentoring and coaching young women, sharing her experience and insights to help them achieve their career goals. She is actively involved in several professional organisations, including the Nigerian Leadership Institute, the Nigerian Institute of Marketing, the Chartered Institute of Marketing, and WIMBIZ (Women in Management, Business, and Public Service). These memberships keep her informed about industry developments and connected to valuable networks.
In her free time, she enjoys keeping up with trends, exploring art, growing flowers, and staying active through exercise. She also has a love of comedy shows, which help her relax and recharge.
Currently working on her first book—a memoir filled with lessons and stories—Funmilayo’s enthusiasm for sharing knowledge continues to shine. Pride Magazine Nigeria celebrates Funmilayo Falola for how she combines expertise, energy, and creativity, making her a respected voice in marketing and beyond.