By Olu Victor
Known for its high octane event activations, EbonyLife TV which stunned Nigeria and the African continent with a groundbreaking launch in Lagos on June 30th 2013, has announced plans for a spectacle event to mark its 1st anniversary of broadcast on the entertainment landscape of the continent.
Touted as the first Global Black Entertainment and Lifestyle network in Africa, the anniversary is a live pop-up activation titled “The Studio Experience”.
It is designed to showcase the making of some of its favorite programmes in an interactive, captivating and entertaining way.
The Studio Experience, will happen live at the Tinapa Studios in Calabar onSunday July 20, 2014.
Some of EbonyLife TV flagship shows are expected to come alive right before the guests, giving them exclusive experience of witnessing how some of the channel’s major shows are put together, from pre-production to post-production.
The celebratory style studio experience will also present guests with the opportunity of meeting with the EbonyLife TV On-Air Personalities who anchor those enthralling shows that viewers have come to love in the last one year, as well as getting the chance to interact with individuals who make things happen behind the scenes – those who have contributed in one way or the other to making EbonyLife TV the preferred channel among its target demographic in Nigeria and in Africa.
A whole day of spectacular excitement, glitz, gloss and glam, The Studio Experience is poised to take guests on a unique journey of TV production, imaginative art and inspiring music. It promises to be an unprecedented mix of ‘tribute story lines’, klieg lights and special effects, an activation that offers a brand new experience for all lovers of original homegrown African entertainment.
Each show on the evening is set to feature its award winning presenters, set pieces and audience participation. The shows to be activated include pan-Africa’s first daily syndicated talk show – Moments with Mo; and the most laid-back show ever on TV where talk meets sitcom in the coolest hangout style – The Spot.
Mo Abudu, Chairman and CEO of EbonyLife TV, could not hide her excitement as she mixes fond reminiscences with an effusion of heart-rending gratitude. “On a night one year ago; June 30, 2013, we gathered together to celebrate. Some of us at the Eko Hotel in Lagos and others still at our Studios in Tinapa, Calabar for the unified purpose heralding the birth of brilliance and excellence in Global Black Entertainment Television. We celebrated the Launch of EbonyLife TV; Africa’s First Global Black Entertainment Network.
“As we celebrate again, the first anniversary since our launch one year ago, let me express my deepest thanks and heartfelt gratitude to God and to everyone in the EbonyLife TV family. We have come this far because we stood together, worked together and believed in the dream to create what is today, the envy of entertainment television in Africa, and beyond.”
Some more blockbuster shows that have continued to thrill audiences around Africa in the last 12 months include The Banky & Tiwa Show, Married to the game, Squatterz, AY’s Crib, Shop Naija, Deadline, EL Reports, EL Runway, Ojos in D’House, Sistaz, In My Shoes, Dowry, Naija Bites, and many more.
Rated in the top 25% of all channels watched on the DStv platform, EbonyLife TV celebrates style and success while broadcasting exclusively African original programming which is both inspirational and aspirational to over 15 million viewers in 44 African Countries